Columbus Windows LLC Website
Branding Digital Marketing Website Social Media Copywriting Branding Digital Marketing Website Social Media Copywriting Columbus Windows Website www.columbuswindow.com Disclaimer: Any changes in website maintenance or design not listed below are not my work. The information provided is a direct reflection of the services I rendered. This website was developed using WordPress and designed with Elementor: I undertook the task of creating a new website for Columbus Windows, LLC. The existing site had not been updated for several years and had multiple issues requiring correction. During this project, I: Developed a branding style guide based on the existing logo and specified elements. Redesigned the website’s look and feel to align with the company’s branding. Replaced stock photos with company-specific images. Fixed broken links. Rewrote the website copy to ensure consistency with the brand voice. Added relevant information to highlight the company’s accomplishments. Corrected contact information and configured contact forms. Designed and incorporated assets to better advertise services. Updated and accurately listed the products and services offered. Updated the list of brands the company collaborates with, including links to their sources. Implemented SEO strategies to enhance online visibility and search engine ranking. The client received several documents, videos, and Zoom coaching sessions covering social media strategy. Before: After: https://www.kaylanordstrom.com/wp-content/uploads/2024/03/cw-b4-Made-with-Clipchamp-1.mp4
All In Essentials Branding
Branding Digital Marketing Website WP-Elementor Social Media Copywriting Branding Digital Marketing Website WP-Elementor Social Media Copywriting All In Essentials Branding Brand Kit, reimagined logo, and updated packaging for a local holistic and herbal wellness company. Brand Kit: AIE Logo: BeforeAfter AIE Packaging: BeforeAfter
Capstone Campaign Book
Branding Digital Marketing Website WP-Elementor Social Media Copywriting Branding Digital Marketing Website WP-Elementor Social Media Copywriting Capstone Campaign Book Branding and communications campaign book completed for University of Florida Spring 2023 Capstone. View the entire campaign book Here
Gator Bakes Style Guide
Branding Digital Marketing Website WP-Elementor Social Media Copywriting Branding Digital Marketing Website WP-Elementor Social Media Copywriting Gator Bakes Style Guide Brand style guide for local bake shop.
TartotZenTats Website
Branding Digital Marketing Website WP-Elementor Social Media Copywriting Branding Digital Marketing Website WP-Elementor Social Media Copywriting TarotZenTats Web Design & Launch Website redesign and launch for a local spiritual medium business. Additionally, I reimagined their new logo, branding elements, and brand voice. Before: https://www.kaylanordstrom.com/wp-content/uploads/2021/12/tzt-b4-Made-with-Clipchamp.mp4 After: https://www.kaylanordstrom.com/wp-content/uploads/2021/12/tzt-snip-Made-with-Clipchamp.mp4 Some additions I made to the new website include organizing the product page by adding a filter and creating a loyalty program (see below)
Deal Direct Windows & Doors Website, Logo Design, and Social Media Strategy
Branding Digital Marketing Website WP-Elementor Social Media Copywriting Branding Digital Marketing Website WP-Elementor Social Media Copywriting Deal Direct Windows & Doors Website & Social Strategy www.dealdirectwindows.com Disclaimer: Any changes in website maintenance or design not listed below are not my work. The information provided is a direct reflection of the services I rendered. This website was developed using WordPress and designed with Elementor: I undertook the task of creating a new website for Deal Direct Windows and Doors, a company owned by Columbus Window, LLC. The existing site had not been updated for several years and had multiple issues requiring correction. During this project, I: Developed a branding style guide based on the existing logo and specified elements. Redesigned the website’s look and feel to align with the company’s branding. Replaced stock photos with company-specific images. Fixed broken links. Rewrote the website copy to ensure consistency with the brand voice. Added relevant information to highlight the company’s accomplishments. Corrected contact information and configured contact forms. Designed and incorporated assets to better advertise services. Updated and accurately listed the products and services offered. Updated the list of brands the company collaborates with, including links to their sources. Implemented SEO strategies to enhance online visibility and search engine ranking. Additionally, I provided the social media strategy by: Determining the content pillars that would be best for the company. Recommending which platform would be best for brand visibility and audience reach. Creating templates in Canva for each content pillar. Setting up each social media platform. Providing coaching and helpful documents to ensure the office manager would be able to keep up with daily maintenance. The client received several documents, videos, and Zoom coaching sessions covering social media strategy. Before: https://www.kaylanordstrom.com/wp-content/uploads/2021/12/CW-B4-Made-with-Clipchamp.mp4 After: https://www.kaylanordstrom.com/wp-content/uploads/2021/12/DD-snip-Made-with-Clipchamp.mp4 Social media strategy coaching examples: